Freedom to Offend

Freedom to Offend

The War on Handsome

When young men discover skincare, civilization is said to be in peril.

Freedom To Offend's avatar
Freedom To Offend
Jul 19, 2026
∙ Paid

There is, apparently, a new moral panic.

It is called looksmaxxing.

According to recent commentary, young men are increasingly obsessed with maximizing their appearance—better skin, better hair, jawline surgery, cosmetic procedures, expensive clothing, whitening treatments, gym culture, and whatever else might move them one rung higher on the dating ladde…

User's avatar

Continue reading this post for free, courtesy of Freedom To Offend.

Or purchase a paid subscription.
© 2026 Paul Finlayson · Privacy ∙ Terms ∙ Collection notice
Start your SubstackGet the app
Substack is the home for great culture